The Uttar Pradesh State government has launched the UP Social Media Policy. To promote schemes and other achievements of the Uttar Pradesh State government by social media influencers, the authorities have introduced the UP Social Media Policy. Uttar Pradesh State government will provide financial benefits to all the social media influencers who will promote the government schemes and other benefits of the state government. The influencers will advertise all the projects of the government through social media and increase awareness among the people. All the citizens of UP who are interested in the social media policy can visit the official website to download the UP Social Media Policy PDF.
Objective of UP Social Media Policy
The main objective of launching the UP Social Media Policy is to create awareness about various government schemes that are launched by the Uttar Pradesh State government. This is a very great opportunity for all the social media influenced in Uttar Pradesh because they can earn up to INR 8 lakh with the help of this policy. The UP state authorities have made up a list of all social media platforms that will receive financial benefits under the new social media policy. This policy will also work as an employment opportunity for various social media influencers in Uttar Pradesh state.
Helpful Summary of UP Social Media Policy
| Name of the scheme | UP Social Media Policy |
| Introduced by | Uttar Pradesh State government |
| Objective | Create awareness about government schemes |
| Beneficiaries | Citizens of Uttar Pradesh |
| Official website | |
| Financial benefit | Up to INR 8 lakh |
| Application mode | online |
Eligibility Criteria
- The applicant must be a permanent resident of Uttar Pradesh state.
- The applicant must be a social media influencer.
List of Social Media Platform
- YouTube
- X
Financial Benefits
- Facebook & YouTube influencers are divided into 4 categories:
- Category A – minimum INR 10 lakh subscribers
- Category B – minimum INR 5 lakh subscribers
- Category C – minimum INR 2 lakh subscribers
- Category D – minimum INRย 1 lakh subscribers
- Instagram & X influencers are divided into 4 categories:
- Category A – minimum INR 5 lakh subscribers
- Category B – minimum INR 3 lakh subscribers
- Category C – minimum INR 2 lakh subscribers
- Category D – minimum INR 1 lakh subscribers
UP Social Media Policy Warns Against
- Social media influencers cannot put up content that is indecent, obscene, or anti-national posts or videos.
- If the social media influencer puts up any indecent or anti-national post they will receive strict legal action including life terms and fines.
Date of Announcement
- The UP Social Media Policy was announced on 28th August 2024.
Required Documents
- Aadhaar Card
- PAN Card
- Mobile Number
- Email ID
- Passport Size Photo
- Address Proof
- Complete information on social media accounts
Selection Process
- The applicants will be selected on the basis of their clearance of eligibility criteria.
- The applicant must be a social media influencer from Uttar Pradesh.
- The UP state government first will check all the content that is already posted on the social media account.
- If the content is alright then the applicant will receive an email or call from a government official.
- After discussing the influencer will receive topics and other details from government officials.
UP Social Media Policy Registration Process
STEP 1: All the applicants who clear the eligibility criteria can visit the official website to apply for the UP Social Media Policy 2024 online.
STEP 2: Once the applicant reaches the home page of the official website the applicant must click on the option apply here.
STEP 3: A new page will appear on your desktop screen the applicant must enter all the details that are asked and attach all the necessary documents on the application form.
STEP 4: After entering all the details the applicant must quickly review it and click on the option submit to complete their process.ย
Download UP Social Media Policy PDF
- All the applicants who want to download the Social Media Policy PDF can visit the official website.
- Once the applicant reaches the homepage of the official website they must click on the option Download UP Social Media Policy PDF.
- The PDF file will appear on your desktop screen the applicants can click on the download icon to start the downloading process.
FAQs
Who launched the Social Media Policy?ย
The Uttar Pradesh State government launched the UP Social Media Policy.
How much financial benefit will the social media influencers receive under the UP Social Media Policy?
A financial benefit of up to INR 8 lakh will be given to the social media influencers under the Uttar Pradesh Social Media Policy.
When was the UP Social Media Policy announced?
The UP Social Media Policy was announced on 28th August 2024.